Suzana Vuksanovic
Print 4 You _Art 4 Me _Art 4 You _Print 4 Me
What has the digital technology added (or taken away) to an art project in the first years of the 21st century? What are its assumed affects or ultimate goals that we may experience today?

An artist’s capability and readiness to tirelessly reposition and combine images, pictures, color and text within the weightless memory space of a computer reassuring the obvious, the unassuming liberty to create an image…while space or the reality of the image is not simulated but substituted by a multitude of possible parallel realities and results. It seems this way art becomes democratic both visually and formally.

The computer as the base instrument of this art form is constantly expanding our expectations and redefining the canvas as its foundation.
We see exactly these elements in Ivana’s method of using pop-culture with its wealth of information, imagery and sounds…she uses everyday-esthetics, from off, to “smuggle” in certain messages as text fragments…to the observer, the message might not be clear at first. With her combined techniques of montage and collage and the additional use of images and texts, Ivana offers us the substance from which each viewer can create a mental image or picture basedon his or her own experience, interests and sensibilities.

In this interaction of the artist and the ”machine”, her subjects become symbols of famous names, buildings, poetry, art piece fragments or various products. Ultimately, she offers us the internet as the treasure chest of situations, presentations, ideas, information or disinformation and knowledge…-while the artist herself, like each and every one of us is a consumer in everyday supply and demand.